The »Wunderlich Anfahrt«. 35 years – Get started with a massive range

We traditionally greet thousands of excited BMW riders at the start of the biking season as part of the two-day »Wunderlich Anfahrt« at the end of April. The »Wunderlich Anfahrt« takes place in a relaxed atmosphere, a great opportunity to meet likeminded people. We open our gates and doors to you and present you with our latest components and our massive range. You can get your hands on our products, assess their quality, functionality and design and also get a good overview of our product expertise and diversity.

The relocation to our new location in the Innovationspark Rheinland (IPR) simultaneously unlocks totally new opportunities for our »Wunderlich Anfahrt«. And we‘re keen to take advantage of them! You‘ll find numerous themed areas on our open area: Entertaining and nerve-wracking attractions, test rides, the stage event with music, culture and interesting talks from our partners on a number of topics related to BMW motorcycles.


Themed areas and special exhibitions from Adventure to Urban Mobility

In future, we‘ll be making space for the varied diversity of the Wunderlich world in the themed areas Adventure, Tour, Roadster, Sport, Heritage, Urban Mobility and Wunderlich MOTORSPORT. This means we‘ll be integrating our »GS Day« and our off-road training into the Adventure themed area and the »BOXER-SPIRIT« into the Heritage themed area. We‘ll be presenting our latest concept bikes and crackling race bikes. We‘re certain that this will bring different areas of interest closer together and promote and inspire the exchange of ideas.

The Wunderlich brands

In our shop and in our exhibition, among other things, we present you with our brands »AKTIVKOMFORT«, »MARATHON«, »ELEPHANT« and more. There is the opportunity to get to know the latest Wunderlich components and have a chat with our specialists. This is always easy because the Wunderlich employees themselves are passionate riders.

Guided tours. Get to know Wunderlich!

Get to know Wunderlich on a guided tour! We show you what’s behind the motto »Anständige Komponenten für Ihre BMW.« and present you with Wunderlich BLAU, our sustainability initiative. And you learn first hand how we work and the projects we’re currently working on.


Naturally, our Wunderlich Anfahrt also includes action, a show and acrobatics that will cause a real stir and get you fired up to join in. The off-road training led by our factory rider Dirk Thelen is also a fixed part of the event.

Partner exhibition area

Our partners of many years in industry and tourism, all specialists in their field, will be presenting their products, manufacturing technologies and of course the latest developments on the open area. BMW will be there with the Show Truck and offering test rides on the latest BMW motorcycles!

Stage event and party on Saturday evening

Our stage event invites you to enjoy all sorts of live music and a variety of talks from our partners on a wide range of topics related to motorcycles: technology, equipment, protective equipment and gear, comfort, ergonomics, travels, sport and contributions on new scientific discoveries and the latest manufacturing processes. We also haven‘t forgotten space for cultural contributions, authors and globetrotters. As always, the high point is the boisterous party on the Saturday evening with live music.

BMW Clubs

BMW Clubs are very welcome!

For our junior guests

We are happy to welcome our junior guests, who can look forward to their own programme highlights.

Supporting programme

The entire event is rounded off with regional catering, guided tours, riding safety talks and lots more!

Phone: +49 (0) 26 41 30 82 0